HUAWEI Pura 70 Ultra: Redefining Flagship Photography & Innovation- When Huawei rebranded its P-series into the Pura family, expectations soared. Among that lineup, the Pura 70 Ultra stands as the crown jewel — a smartphone that pushes boundaries in camera engineering, design, and what a “flagship” can be in a competitive era. It’s not perfect, and there are trade-offs, but it’s bold in many ways.
🔑 Topic Key Highlight
Ultra Lighting Pop-out Camera + 1-inch sensor + Kirin 9010 chipset + 100W wired / 80W wireless charging — these features make the Pura 70 Ultra one of the most talked-about imaging flagships in 2024. (Wikipedia)
📦 Specifications & What’s Under the Hood
Let’s first get a clear picture of the hardware and specs:
| Feature | Detail |
|---|---|
| Display | ~ 6.8-inch LTPO OLED panel (Huawei Consumer) |
| Processor | Kirin 9010 (Huawei’s in-house chipset) (Huawei Consumer) |
| Memory / Storage | Up to 16 GB RAM, large storage options (TechSpecs) |
| Rear Cameras | Pop-out Ultra Lighting main camera (50 MP, 1-inch sensor), 40 MP ultra-wide, 50 MP telephoto periscope with high zoom capability (Wikipedia) |
| Front Camera | Modestly spec’d, but functional for selfies (Wikipedia) |
| Battery & Charging | 5200 mAh battery with 100W wired charging, 80W wireless charging support |
| Dimensions & Weight | Around 162.6 × 75.1 × 8.4 mm, weight ~226 g |
| Camera Performance | According to DxOMark, very strong imaging performance: the primary camera uses sensor-shift Optical Image Stabilization (OIS), dual PD autofocus, and its ultra-wide + telephoto modules also perform very well in tests. |
| Software & Compatibility | Overseas model runs EMUI (without Google services) in many markets; China version may run HarmonyOS. |
These specs place the Pura 70 Ultra among the top-end devices, especially in imaging and camera hardware.
What Makes It Stand Out
1. Pop-out Ultra Lighting Camera with 1-inch Sensor
Probably the most eye-catching feature is the pop-out camera mechanism. This mechanical module houses the 1-inch primary sensor that can retract back into the body — providing both novelty and practical space for optics. It’s an unusual design in a smartphone.
That 1-inch sensor gives it serious advantages in light gathering, dynamic range, depth, and clarity — especially in low light — compared to most phones with smaller sensors. DxOMark confirms the Ultra scores highly for imaging.
2. Strong Zoom & Multi-Lens Versatility
Alongside the main camera, it includes a 40 MP ultra-wide lens and a 50 MP periscope telephoto capable of high zoom (though digital beyond the optical range). This gives strong flexibility for portraits, landscapes, and zoom shots.
3. Powerful Battery + Fast Charging Options
The 5200 mAh battery is ample for a flagship device, and combined with 100W wired charging plus 80W wireless charging, it ensures you won’t wait long.
4. Premium Build & Flagship Design
With an aluminum frame, advanced glass, and a carefully engineered pop-out module, it feels premium and distinctive in hand. The dimensions are substantial, and the weight is on the heavier side due to robust internals.
5. Impressive Imaging Credibility
Huawei has historically emphasized camera innovation (often partnering with Leica in past models), and the Pura line continues that. The fact that the Pura 70 Ultra achieved top scores in camera reviews (as tested by DxOMark) adds authenticity to Huawei’s imaging ambitions.
Trade-offs & What You Should Know
- No Google Services (in many markets) — One big limitation is that global variants often don’t ship with Google Mobile Services (GMS). That means apps like Google Maps, Gmail, and the Play Store may not work out of the box. Some users use alternatives like GBox or Aurora Store to work around this.
- Network & App Compatibility Issues — Some apps or services, especially in Western markets, may be restricted or not function optimally. Reddit users mention connectivity, app support, and 5G being limited in global versions.
- Weight & Bulk — The phone is relatively heavy compared to many flagships due to its camera mechanism, battery, and robust build. Carrying it all day could feel more taxing.
- Complexity in the Moving Parts — The pop-out mechanism adds mechanical complexity. Over time (if not engineered well), mechanical modules might wear.
- High Price / Niche Appeal — Many users may prefer brand ecosystems or app compatibility over cutting-edge camera features; hence it may appeal more to photography enthusiasts.
Real User Impressions & Community Feedback
From forums and Reddit:
“It never slowed down once… display, battery life, camera are top-tier in my opinion.”
“The Pura has only a camera and no connectivity and app compatibility … if you’re using it outside China or relying heavily on Google apps, it’s tough.”
This dual view underscores that while the hardware is exceptional, software and usability are areas where compromises might be necessary depending on your region.
Final Verdict
If you’re passionate about smartphone photography and want one of the most advanced imaging systems in a phone, Huawei Pura 70 Ultra is one of the best options available — especially with its pop-out 1-inch sensor, versatile lens setup, and cutting-edge optics. For pure camera enthusiasts, it’s a dream.
However, if you want a smartphone that seamlessly supports Google apps, works globally without workaround, and emphasizes broader usability over camera excellence, this device may demand compromises.